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The full journey

From buying behavior to a repeat order — automatically

Six stages turn what you already know about each customer into a perfectly timed reorder. Here’s exactly what happens, end to end.

  1. 01

    Learn

    Cadence learns how each customer buys

    The moment you connect Shopify, Cadence reads every order and builds a model of buying behavior for each customer individually — what they buy, how much, and the personal rhythm between orders. No generic 30-day timer; everyone gets their own cadence.

    • Per-customer reorder interval, not a store-wide average
    • Tracks products, quantities, and spend per cycle
    • Updates continuously as new orders land
    MR

    Maya R.

    Vitamin C Serum buyer

    Rhythm detected

    ~32d

    reorder cycle

    $48

    avg order

    4

    orders

    Order history

    Jan 6Feb 7Mar 10Apr 11
    +32d+31d+32d
  2. 02

    Predict

    Predictions fire at exactly the right moment

    From that behavior, Cadence forecasts the next revenue moment for every customer — when they will run out, drift toward churn, or be ready to subscribe — and schedules the touch to land a few days before, while intent is highest.

    • Predicts the next reorder date per customer
    • Times the message to arrive just before they run dry
    • Scores confidence so only high-intent moments fire

    Prediction

    Replenishment
    MR

    Maya R. is due to reorder

    Vitamin C Serum · predicted May 13

    Prediction confidence94%

    Send window: May 9

    Lands 4 days before she runs out

    $48
  3. 03

    Trigger

    Events flow to your marketing platforms

    When a prediction is due, Cadence sends a structured event into the tools you already run. Your existing Klaviyo, Attentive, Postscript, or Omnisend flows fire automatically — no new platform to learn, no flows to rebuild.

    • Real-time events with the customer, product, and one-tap cart
    • Works with your existing templates, segments, and flows
    • Cadence stays the brain; your stack stays the delivery

    Event dispatched

    Delivered
    event: replenishment_due
    customer: maya@…
    product: Vitamin C Serum
    cart: rituals.co/r/8f2a
    KlaviyoAttentivePostscriptOmnisend
  4. 04

    Deliver

    The customer hears from you right on cue

    An email, SMS, or on-site nudge reaches the customer days before they run out — on whichever channel they actually respond to. The same personalized reorder prompt, delivered at the moment it matters most.

    • Email, SMS, and storefront — one message, the best channel
    • Arrives early, while the product is still in use
    • Every prompt carries a one-tap path to buy
  5. 05

    Convert

    One tap opens a cart built to convert

    The customer lands on ConvertCart — their usual products already in the cart, no login, no searching. The path from tap to checkout is as short as it gets, and it finishes on the secure Shopify checkout they already trust.

    • Pre-filled cart, not a homepage they have to navigate
    • No sign-in or re-entering details
    • Completes on native Shopify checkout
  6. 06

    Revenue

    The order is placed — and attributed

    The customer checks out and the repeat order lands in Shopify. Cadence ties it back to the exact prediction that drove it, so you see every dollar of repeat revenue it created — not a guess, a number.

    • Order completes and syncs straight into Shopify
    • Revenue attributed to the prediction that triggered it
    • The cycle restarts — Cadence relearns and re-predicts

    Order #1847 confirmed

    Paid · via Shopify checkout

    9:14 AM

    Vitamin C Serum

    Qty 1

    $48

    Daily Moisturizer

    Qty 1

    $38
    Order total$86.00

    Attributed to Cadence · Replenishment

The result

The loop runs itself, for every customer

Once it’s live, the whole journey repeats on each customer’s own rhythm — learning, predicting, and capturing repeat revenue without anyone lifting a finger.

+28%

repeat purchase rate

3×

conversion vs generic cart links

30–60

days to measurable lift

Frequently asked questions

How does Cadence help Shopify CPG brands grow revenue?

Cadence analyzes your Shopify order history to identify when each customer is ready to reorder, at risk of churning, or primed to subscribe. It then triggers personalized messages through your existing Klaviyo, Attentive, or Postscript flows — turning timing into revenue.

Do I need to replace my email or SMS platform?

No. Cadence works with the marketing tools you already use. It adds lifecycle intelligence and one-tap reorder carts to your existing flows — so you keep your templates, segments, and team workflows.

How quickly can I see results?

Most CPG brands see measurable repeat revenue lift within 30–60 days as replenishment and win-back flows go live. Case studies show results ranging from 19% subscriber conversion to $142K in recovered revenue.

What types of Shopify brands benefit most?

Brands selling consumable or replenishable products — skincare, supplements, food & beverage, personal care, and household goods — see the strongest returns because customers naturally reorder on a cycle.

Start earning more

See the revenue you're leaving on the table

Book a 20-minute demo and we'll map what lifecycle timing could earn your Shopify brand — using your own catalog.

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