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Features

Subscription Management

How Subscription Management works — customer actions, retention offers, and platform capabilities.

Subscription Management is an optional Cadence feature that lets your existing subscribers manage their subscriptions through ConvertCart — skip deliveries, pause, swap products, change frequency, and cancel with retention offers.

Availability

Subscription Management is not enabled by default. The Cadence team enables it per store based on your subscription platform and business needs. Contact Cadence support or discuss during your enablement call.

Requirements:

  • A subscription platform connected (Recharge, Skio, Loop, or Shopify Subscriptions)
  • Subscription Management feature flag enabled by the Cadence team
  • For Recharge: may require reconnecting with expanded OAuth permissions

What customers can do

When Subscription Management is enabled, subscribers access a management interface through ConvertCart. Available actions depend on your connected subscription platform:

Action Description Platform support
Change delivery date Move the next delivery to a different date All platforms
Change frequency Switch delivery interval (e.g., every 30 → every 60 days) All platforms
Skip delivery Skip the next scheduled delivery All platforms
Pause subscription Temporarily pause all deliveries All platforms
Swap product Replace the subscribed product with another Skio, Loop, Shopify Subscriptions
Add product Add a line item to the subscription Skio, Loop, Shopify Subscriptions
Remove product Remove a line item from the subscription Skio, Loop, Shopify Subscriptions
Cancel Cancel the subscription (with retention offers) All platforms

Note: Recharge does not support adding or removing subscription line items through Cadence.

Configuring allowed actions

Go to Subscriptions → Settings in the Cadence app to control which actions customers can take:

  • Toggle each action on or off
  • Disabled actions are hidden from the customer management interface

Enable only the actions you’re comfortable offering. More flexibility reduces cancellations but requires operational readiness.

Retention offers on cancel

When a customer attempts to cancel, you can present retention offers to save the subscription:

Offer type Description
Discount Percentage off for a set number of deliveries
Frequency change Suggest a less frequent delivery schedule
Skip Offer to skip the next delivery instead of canceling
Pause Offer to pause instead of canceling
Product swap Suggest swapping to a different product

Configure which offers appear and their values in Subscriptions → Settings → Retention offers.

Best practice: Start with a skip or pause offer before offering discounts. Discount-based retention can train customers to cancel in order to receive deals.

How customers access management

Subscribers reach the management interface through:

  • A manage subscription link in subscription-related emails (via your marketing platform flows)
  • Direct ConvertCart URLs generated for subscription management predictions
  • Links you include in your own customer communications

The management interface uses your ConvertCart branding settings for a consistent experience.

Subscription analytics

When Subscription Management is enabled, additional analytics appear in the Dashboard and under Subscriptions in the sidebar:

  • Subscription upsell conversions
  • Management action usage (skips, pauses, swaps, cancellations)
  • Retention offer acceptance rates
  • Subscription revenue trends

Recharge reconnection

If Subscription Management is enabled after you initially connected Recharge, you may need to disconnect and reconnect Recharge. The initial connection uses read-only permissions; management requires write access to subscriptions.

You’ll see a prompt in the Cadence app if reconnection is needed.

Where to go next